In business, most people obsess over the “how.” How do I launch this product? How do I scale? How do I fix this team issue?
But Cliff has seen time and again that even the best strategies fall flat when the timing is off. The truth? You can do everything right — have a great offer, killer branding, the perfect funnel — and still feel like you’re swimming against the tide. That’s the difference timing makes.
The Trap of Good Strategy at the Wrong Time
Let’s imagine you’re planting a seed. You pick the best soil, the right tools, and you’re fully committed. But if you plant it in the middle of a drought, it’s just not going to thrive.
That’s exactly what many business owners do — they launch or act during an “energetic drought” without even knowing it. Then they think their strategy was flawed, when really, they just picked the wrong moment.
Qimen Dunjia (QMDJ) is all about solving that. It helps business owners not just act, but act at the right time.
How QMDJ Measures Timing
So what exactly makes a good time “good”? When Cliff runs a QMDJ chart, he’s reading the energetic conditions of that specific moment — just like a farmer checks the weather before planting.
Here’s what’s being analyzed:
- The structure (the overall theme of the moment, e.g. stable, aggressive, receptive)
- The door (represents the type of opportunity that will arise, like growth or wealth)
- The deity (the hidden spiritual or subconscious support or challenge)
- The star (the dominant energy, like aggression, compassion, leadership)
All of these shift based on the moment, just like the weather. And when they align with your personal energy and goals, things click.
It’s Not About Waiting Around
Now, before you think, “Do I have to wait for a perfect moment before I do anything?” — no. Cliff isn’t about encouraging passivity or procrastination. Quite the opposite.
He helps clients identify windows of optimal support, so their actions become amplified. When the energy supports visibility, you launch. When it supports communication, you negotiate. When it supports clearing the past, you let go.
It’s not about delay. It’s about precision.
What Happens When You Act at the Right Time?
One of Cliff’s clients was on the verge of firing a team member. She’d been underperforming, causing tension, and it was affecting morale. But when Cliff checked the timing, he advised delaying the conversation by just five days.
During that week, unexpected revelations surfaced — the team member opened up about personal issues, took initiative, and completely shifted her energy. The “firing” turned into a breakthrough. That one small shift in timing changed the entire trajectory of the team.
Another client launched a program during a “harm” structure without realizing. It created tech issues, delayed payments, and miscommunications. When they relaunched two months later on an “open and receive” structure, sales and feedback skyrocketed — with zero changes to the offer itself.
Same action, different timing, completely different result.
What If You Already Launched or Made a Move?
Don’t worry — it’s not too late. Cliff often helps clients re-align energy even after a decision is made.
For example, if you launched during a tough energetic window, you might do a follow-up campaign during a more supportive time. Or you might schedule a sales push or PR piece when the stars (literally) are aligned.
QMDJ isn’t rigid. It’s responsive. That’s what makes it so helpful for dynamic entrepreneurs.
Using Timing Strategically, Not Superstitiously
Let’s be clear — this isn’t about fear-based decision-making or waiting for “lucky days.”
It’s about understanding when the universe is more likely to say “yes” to your efforts, and leaning into those moments.
Cliff doesn’t just give clients a list of dates. He explains the why, so they build their own intuition and energetic awareness over time. That’s what leads to long-term empowerment, not dependency.
Final Takeaway: The Right Move at the Wrong Time Feels Like the Wrong Move
If you’ve ever felt like you were doing all the right things, but nothing was working — the issue might not be the “what,” but the “when.”
With QMDJ, timing becomes a tool. And when your actions are timed well, you don’t need to push so hard. The energy carries you, momentum builds, and outcomes arrive with ease.
Cliff’s clients often say, “It felt like everything just flowed.” That’s the power of the right move, at the right time.
